If you have a website and wondered why you are still not making sales, chances are your website are not being seen by people online or your prospects. If your prospects are not seeing your website, you will have fewer opportunities to convert them into customers.
With SEO (Search Engine Optimisation), you can bring in more customers, have better conversion rates, build your brand's awareness and stay on top of your competition. SEO drives the most traffic, and it is one of the highest converters of sales.
Many other important factors make SEO important to your business online.
Here is a list of how SEO can help your business:
Visibility and rankings: Did you know that "organic search" is usually the primary source of website traffic, and it tends to generate more enquiries and sales? This is why visibility and rankings are important. The higher you rank on a SERP (search engine result page), the more likely your prospects will see and click through to your website. It is important to understand that many users don't click past the first search engine result page.